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Ten Common SEO Marketing Mistakes That Most Web Copywriters MakeNot a day goes by that I don’t have a discussion with someone who is murdering their chances for SEO success. They may have all the resources they need to launch a successful SEO marketing campaign. They may have the budget, the SEO copywriters, and the website to succeed. But then they make... (more...) |
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The Reality Blog: Define Your Own “Research System” For Greater Profits
Dear Web Writer, Research can be your golden ticket or the bane of your existence as a web writer. It all depends on how you look at it. In her essay today, Heather Robson brings up some excellent points on how to do quality research while avoiding pitfalls. NOTE: See The Complete Reality Blog Here The... Read More
Research Tips for Web Writers
You’re sitting down to your computer staring at a blank screen wondering what in the world you’re going to write. Your deadline is looming … maybe not right on the horizon, but it’s out there … Your stomach starts to knot up and you start to panic a little. You know you need to get started,... Read More
9 Power-Proofreading Tips for Sales Copy
When money talks, nobody notices the grammar it uses. I don’t remember who said that. But it was probably a copywriter. Yep. We’re universally renowned for not sweating the small stuff. And, unfortunately, for not always proofreading our work before turning it in. Anyway, today I’m... Read More
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How to Make $1,250 Per Day as a B2B Web Writer
May273:00 pm Date: May 27th 2010 Time: 3PM Eastern Time Topic: B2B Speaker: Steve Slaunwhite You won’t make millions writing web copy for business-to-business (B2B) companies. But you can do very, very well. $1,000-$1,500 per day is not unusual. And the assignments — emails, web pages, landing... Read More
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Find the Niche that’s Right for You
On August 23, Nick Usborne met with a group of Wealthy Web Writers who wanted to learn more about finding their respective copywriting niches. This is a subject near and dear to Nick’s heart, and he talks about it often. I’m your Roving Reporter Susanna Perkins, here to tell you all about Nick’s... Read More
The First Steps Toward Effective Web Copywriting
“It used to be that people needed products to survive. Now products need people to survive.” – Nicholas Johnson Welcome back! I hope you had a great week. Since we are all primarily concerned with web copywriting techniques here, I thought that’s where we should spend some quality time over... Read More
The Reality Blog: The 4 Stages Of Marketing Awareness For Web Writers
Dear Web Writer, Ever heard of the “Five Levels of Customer Awareness”? It’s one of the best lessons I ever gleaned from Michael Masterson, which is a lesson built on the premise first talked about by legendary copywriter Gene Schwartz. It has to do with your prospect, and how aware he is of... Read More
The Reality Blog: How To Take A “Sick” Day As A Freelancer
Dear Web Writer, Remember when being off sick was fun? Back in grade school, a sore throat or tummy ache meant I’d get to spend the day on the couch, watching movies and sipping Ginger Ale. It was especially a treat since I didn’t get a lot of sick days. My mother was the school nurse, so to get... Read More
Keywords are “Key” to Boosting Your Website Rankings
If you’re not using keywords to write your content, then you’re fighting a losing battle in the SEO wars. Using keywords is like getting into your target audience’s head and learning their language. By doing simple keyword research, you know the words and phrases your audience is using.... Read More
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Increasing Your Competitive Advantage
Sep73:00 pm Date: September 7, 2010 Time: 3PM ET Topic: Working with Clients Speaker: Rebecca Matter When you’re trying to get the attention of a potential client, you call, you email, you follow-up… you go above and beyond the call of duty just to get them to notice you. But it’s what happens... Read More
SEO 101
Date: TBD Time: TBD Topic: SEO Speaker: Heather Lloyd-Martin SEO copywriting (search engine optimization) is a web-writing skill that everyone needs to learn. It involves re-working the copy on a web page so that the link to that website appears near the top of the search results when a person uses... Read More
Get the Most Out of Your Wealthy Web Writer Membership
Sep223:00 pm Date: TBD Time: 3PM ET Topic: Wealthy Web Writer Membership Speakers: Rebecca Matter, Jaclyn Mehler & Heather Robson Team Wealthy Web Writer is gathering together to welcome you to the site and to make sure you’re getting the most out of your membership. Meet the team, Rebecca Matter,... Read More
Best Practices in Social Media: How to QUICKLY Grow Your Profit Potential and Improve Your Reputation
Sep153:00 pm Date: September 15, 2010 Time: 3PM ET Topic: Social Media Speaker: Mindy Tyson McHorse Want more clients? Hoping to build your reputation as an authority? Social media is one of the quickest avenues to both goals. Join Mindy Tyson-McHorse as she walks you through the best practices in social... Read More
Certification and Other Tipping Point Ideas in SEO Today
Date: June 9, 2010 Topic: SEO Speaker: Heather Lloyd-Martin During this webinar Heather talked about the recent May Day Google update and what it means to you – and your clients as regards to the importance of quality content. She also shares some exciting news about tipping point trends: SEO Copywriting... Read More
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