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Writing for the Business-to-Business Market

Mar253:00 pm Date: March 25th 2010 Time: 3PM Eastern Time Topic:B2B Copywriting Speaker: Steve Slaunwhite Working in B-to-B is a vast, untapped opportunity for copywriters. There’s plenty of work, great money, challenging assignments … everything but glamour. (Writing a brochure about a valve or... (more...)

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What’s New This Week… Up Your Marketing Awareness

The topics covered on the site this week ranged from five things you can do to be a wealthier web writer to developing a better understanding of your marketing awareness to developing a system for conducting research. The topics may seem varied, but they all contained a single theme. Remaining aware... Read More

The Reality Blog: Define Your Own “Research System” For Greater Profits

Dear Web Writer, Research can be your golden ticket or the bane of your existence as a web writer. It all depends on how you look at it. In her essay today, Heather Robson brings up some excellent points on how to do quality research while avoiding pitfalls. NOTE: See The Complete Reality Blog Here The... Read More

Research Tips for Web Writers

You’re sitting down to your computer staring at a blank screen wondering what in the world you’re going to write. Your deadline is looming … maybe not right on the horizon, but it’s out there … Your stomach starts to knot up and you start to panic a little. You know you need to get started,... Read More


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How to Make $1,250 Per Day as a B2B Web Writer

May273:00 pm Date: May 27th 2010 Time: 3PM Eastern Time Topic: B2B Speaker: Steve Slaunwhite You won’t make millions writing web copy for business-to-business (B2B) companies. But you can do very, very well. $1,000-$1,500 per day is not unusual. And the assignments — emails, web pages, landing... Read More


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The Reality Blog: Stamp Out Writer’s Anxiety Forever: Do More Y.O.G.A.

Dear Web Writer, Picture this: You’re a wildly successful web writer. You command your time and wealth. You’re in charge of your future. Yet, you can’t help feeling anxious. Even a little desperate. I know what you mean. I sometimes feel like a frenzied ping pong ball bouncing between two extreme... Read More

The Reality Blog: Understanding “Prospect Awareness” Means Easier, More Effective Writing

Dear Web Writer, Now that I’m more frequently getting higher-value projects… I have a lot of mornings that start like this… “Er … what is it I do? And, how do I do it? What is good copywriting anyway?!” Yet, I no longer treat this as self-doubt. I see it as an opportunity to revisit... Read More

Find the Niche that’s Right for You

On August 23, Nick Usborne met with a group of Wealthy Web Writers who wanted to learn more about finding their respective copywriting niches. This is a subject near and dear to Nick’s heart, and he talks about it often. I’m your Roving Reporter Susanna Perkins, here to tell you all about Nick’s... Read More

The First Steps Toward Effective Web Copywriting

“It used to be that people needed products to survive. Now products need people to survive.” – Nicholas Johnson Welcome back! I hope you had a great week. Since we are all primarily concerned with web copywriting techniques here, I thought that’s where we should spend some quality time over... Read More

The Reality Blog: The 4 Stages Of Marketing Awareness For Web Writers

Dear Web Writer, Ever heard of the “Five Levels of Customer Awareness”? It’s one of the best lessons I ever gleaned from Michael Masterson, which is a lesson built on the premise first talked about by legendary copywriter Gene Schwartz. It has to do with your prospect, and how aware he is of... Read More


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Increasing Your Competitive Advantage

Sep73:00 pm Date: September 7, 2010 Time: 3PM ET Topic: Working with Clients Speaker: Rebecca Matter When you’re trying to get the attention of a potential client, you call, you email, you follow-up… you go above and beyond the call of duty just to get them to notice you. But it’s what happens... Read More

SEO 101

Date: TBD Time: TBD Topic: SEO Speaker: Heather Lloyd-Martin SEO copywriting (search engine optimization) is a web-writing skill that everyone needs to learn. It involves re-working the copy on a web page so that the link to that website appears near the top of the search results when a person uses... Read More

Get the Most Out of Your Wealthy Web Writer Membership

Sep223:00 pm Date: TBD Time: 3PM ET Topic: Wealthy Web Writer Membership Speakers: Rebecca Matter, Jaclyn Mehler & Heather Robson Team Wealthy Web Writer is gathering together to welcome you to the site and to make sure you’re getting the most out of your membership. Meet the team, Rebecca Matter,... Read More

Best Practices in Social Media: How to QUICKLY Grow Your Profit Potential and Improve Your Reputation

Sep153:00 pm Date: September 15, 2010 Time: 3PM ET Topic: Social Media Speaker: Mindy Tyson McHorse Want more clients? Hoping to build your reputation as an authority? Social media is one of the quickest avenues to both goals. Join Mindy Tyson-McHorse as she walks you through the best practices in social... Read More

Certification and Other Tipping Point Ideas in SEO Today

Date: June 9, 2010 Topic: SEO Speaker: Heather Lloyd-Martin During this webinar Heather talked about the recent May Day Google update and what it means to you – and your clients as regards to the importance of quality content. She also shares some exciting news about tipping point trends: SEO Copywriting... Read More


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