How to ensure the emails you write never put you or your client in financial danger

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Writing emails and autoresponders drives revenue for your clients (and, of course, can be extremely profitable for you). Make your service more valuable by providing guidance on CAN-SPAM and protect your clients and your own reputation in the process. Find out how in just seven steps Read more »

The Reality Blog: The Secret Behind The Secret To A Successful Web-Writing Career

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To write good copy that flows from your fingers, you need to connect with core desires. But, we’re not just talking about what your prospects want. Find out how to tap into your own core desires and reap true, lasting success as a web writer. Read more »

One Big Secret To Success As A Web Copywriter

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Copywriter Joshua Boswell is fond of saying, "Big doors swing on small hinges." And he's right. It's often little things — simple truths, small discoveries — that lead to the biggest breakthroughs in your career. Today Roy Furr shares with you one of those simple truths I learned — one that I think can make a big difference in your web copywriting career. Read more »

Four Techniques to Help Make Your Copy Sparkle!

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It’s no secret that if your web writing efforts are to be considered successful, you need to persuade the prospect into taking a desired action. And, with the amount of marketing and ads that people are bombarded with these days, that’s no easy task. John Torre gives you four tips on how to get your target audience to take the action you want. Read more »

The Reality Blog: Building A Website This Week? Here’s What You MUST Do To Succeed.

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One of Mindy's early bosses was an inspiration to productivity. She managed a demanding career, a beautiful family and marathon training without missing a beat. Take note of her secret, and if you’re one of the web writers planning to build your professional website this week, make sure your effort is “fail-proof” by taking the essential step Mindy shares in her blog. Read more »