Archives for Nick Usborne


An award winning copywriter and direct response marketing, Nick Usborne made the switch to copywriting exclusively for the Web in 1997 and is a leading expert in the industry.

How to Research Your Audience Online – and Use What You Learn to Write Stronger Web Copy

By Nick Usborne | June 19, 2018

Live: June 19, 2018: In this live interview with Nick Usborne, you’ll learn how to research your audience online, including what to look for and where to find it. Use what you learn here to start immediately writing stronger web copy.

When a Client Says You Charge Too Much — Video Quick Tip

By Nick Usborne | November 29, 2017

What do you do when a prospect says your rates are too high? Nick Usborne looks at this question from a few different angles and shows you how to handle it when a potential client pushes back against what you charge.

First Person or Third Person? A Video Quick Tip

By Nick Usborne | November 8, 2017

When writing your professional freelance web-writing website, what point of view should you use? Learn the answer in this quick tip video with Nick Usborne.

A “Choosing Your Niche” Question – Video Quick Tips

By Nick Usborne | November 1, 2017

Choosing a niche… it’s a simple question that stymies so many writers. In this video quick tip, Nick Usborne provides a fast rundown of key considerations you should review as your zero in on your niche.

Give Yourself an Unfair Advantage – Video Quick Tip

By Nick Usborne | October 25, 2017

In this video quick tip, Nick Usborne shares a simple way that you can give your writing an unfair advantage when it comes to attracting traffic.

Launch Your Social Media Business in 90 Days

By Nick Usborne | April 26, 2017

Recorded: April 26, 2017: In a live interview, Nick Usborne talks about the steps he would take today to launch himself as a social media marketer. Listen in to his 90 day plan.

How to Make Money While Establishing Your Expert Status

By Nick Usborne | January 25, 2017

Recorded: January 25th, 2017 Establishing your expert status is one of the most valuable things you can do as a web writer. But what if you were able to make money while doing it? Nick Usborne shows you how.

5 Key Questions to Ask When Landing Your Next Social Media Client

By Nick Usborne | September 14, 2016

Landing a new social media client can turn into a long-term relationship lasting months or even years. Get off on the right foot by asking these questions of your social media clients so you understand their goals and can deliver the best results.