Do you work on your business as well as in your business? If the answer is no, then chances are, you aren’t growing. Here’s an idea to fix that.Read More
Build Your Business
Build Your Business… Grow Your Income
We’ve divided this general category into several subcategories to make your “Business life” a bit easier:
Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.
Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.
Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.
Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!
Using a well-designed sales funnel can help you attract leads and turn them into clients. Candice Lazar shares the lessons she learned from her own funnel.Read More
When you take your work through this comprehensive editing process, you’ll know you’re giving your client writing that is polished and professional.Read More
Making connections as a writer is important for a lot of reasons. Your connections will help you land work. And they’ll help you get through tough times.Read More
Succeeding as a web writer means standing out, offering value, and delivering on your promises. Use this roadmap to survive and thrive as a web writer.Read More
One secret to success is the ability to stay on task, to do the work in front of you even when you’d rather be playing. Use these 7 tips to help you focus in the face of distraction.Read More
October 19th – 22nd: It’s that time of year. Bootcamp time! I’ll be on the ground in Delray Beach as some of the biggest names in copywriting share their biggest secrets. And I’ll be sharing some of those secrets with you.Read More