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2012 Web Intensive: Live Blog

Written by Heather Robson on February 26, 2012 · 14 Comments

The Web Intensive Live Blog gives you real time updates about what's happening on the ground in San Diego. If you aren't able to be at Web Intensive, you can still get the highlights, the insights, and the can't-miss moments of this exciting event. Plus, attendee reactions, video clips and more! Read more »

Member Spotlight: Julia Borgini On Cultivating A True Writer’s Life

Written by Mindy Tyson-McHorse on February 24, 2012 · 4 Comments

You’d be wise to get acquainted with Julia Borgini, as there's no doubt she'll soon be a driving-force web writer in the field of B2B. You'll also gain a lot from learning about the excellent model she's put together for moving forward in her web-writing career (which also steadily moves her closer to leaving her full-time job). Read more »

Six Ideas for Writing a Successful E-book

Written by Mindy Tyson-McHorse on February 22, 2012 · 1 Comment

Because there are so many benefits to writing an e-book, there are a LOT of e-books out there … and a lot of them are bad. So, how do you write an e-book that stands above the rest? Read on to find six steps you can take to ensure you create and structure a quality ebook that brings you both value and profits. Read more »

15 Minutes to Fame: Avoiding Complacency

Written by Heather Robson on February 21, 2012 · Leave a Comment

Being comfortable with where you're at is a wonderful feelings. But, it also might be the reason why you're not making more progress toward your big goals. Check out these tips to help you avoid complacency. Plus, discover can't-miss content and upcoming events. And, check out online marketing trends that spell big opportunity for web writers. Read more »

Member Spotlight: Jen Phillips April On The Steady Climb Upward

Written by Mindy Tyson-McHorse on February 19, 2012 · Leave a Comment

Many web writers relate to the concept that one step at a time moves you forward, and Jen Phillips April is here to echo that. Now a successful SEO copywriter, Jen shares a glimpse into her freelancing life along with tips on how to mirror her success, including the most important thing any web writer can do right now. Read more »

The Unspoken Side of Web Writing

Written by Crystle Pishon on February 15, 2012 · 2 Comments

You just got off the phone with a dream client who offered you the project. You can’t wait to start. After doing a little dance, you write up your proposal and send it off that same day. Then, you wait. But that waiting time doesn't have to be lost time. Find out what you can do to move a project forward while waiting. Read more »

“So, Do You Always Wear White Underwear?” – How to Write an Exciting Interview

Written by Guillermo Rubio on February 10, 2012 · Leave a Comment

An interview with a potential client and/or the creator of a product you’re writing about can unearth great information you can use to make your promotion a winner. Usually this is information you can’t get any other way, and often it can be the source of your “big idea.” Use these tips to make sure you unearth those golden nuggets when interviewing a client. Read more »

5 Ways to Position Yourself as an SEO Expert

Written by Jen Phillips April on February 8, 2012 · 2 Comments

SEO is part art, part science. Your potential clients are looking for someone who can balance a visitor’s needs and desires with those of the search engines, so the right people find their website. In this post, you'll find five strategies you can use to help you potential clients see that you're the best SEO copywriter for the job. Read more »