The Art and Practice of Email-Based Marketing
Get tips, tricks and techniques for improving your open and click-through rate on your email and autoresponder campaigns. One small improvement can net you – and your client – thousands of dollars of increased income.
Recorded: June 18, 2018: A well-crafted lead generation piece can do more than just help you build your list. It can establish your expertise and authority, helping you build trust with your prospects as well. Get tips for writing stronger lead magnets in this live review of real bait pieces.
This month’s Practice Assignment is a little extra special because not only will you get practice at an in-demand type of assignment… you’ll also do something really good for your writing business.
Recorded: May 2, 2018: If you’re planning on building your list, you’ll need a good lead magnet to attract subscribers. In this webinar, you’ll learn the essential components you need to include for successful lead magnet that attracts your target audience.
Learn about using an indoctrination series to build a better connection with new subscribers to your email list, so you can make a better return on your list-building investments.
Whether it’s online or direct mail, getting people to respond to your sales and fundraising letters is the name of the game. The more responses, the more successful the promotion. So it’s important to know the small things you can do that will lift your response rates.