Creating a fully fleshed out understanding of your buyer’s personality gives you the tools to write more accurate, more effective sales copy.Read More
As a freelance web writer, you’ll encounter many different kinds projects. Discover tips, hints, insights and techniques that will help you write superior copy for the web.
In Real Time, February 26th to March 1st: The Live Blog gives you real time updates during one of the most exciting annual live events for web writers, the Web Copy Intensive. Feel like you’re there and enjoy inspiring, insightful takeaways from industry experts.Read More
Constructing a buyer profile can help you refine your sales copy and target it more specifically to your audience. Use these three places for a good start.Read More
Engaging online donors is key to getting a good and ongoing response from your non-profit’s audience. Use these nine techniques to get your donors involved.Read More
Recorded: January 25th, 2017 Establishing your expert status is one of the most valuable things you can do as a web writer. But what if you were able to make money while doing it? Nick Usborne shows you how.Read More
Involving online donors is a key step to getting the results you want from your online fundraising efforts. Use these creative ideas for better engagement.Read More
Can you make a killer article from a boring topic? Sure you can! You just have to find the right angle. Use these 7 tips to punch up even the most mundane topics.Read More