5 Secrets To Writing a PPC Landing Page

SEO versus PPC

Pay-Per-Click (PPC) advertising is an art form. Do it well and it rakes in the cash and gets you very happy clients… but make just a few mistakes and it’s like dumping money down the drain.

In this 3-minute guru video, you’ll learn 5 tricks for getting your landing pages written right. A good landing page will increase conversion, earn you a higher “quality score,” and bring down your client’s cost per click…

All very good things that practically ensure repeat work or extended contracts.

If you’re completely unfamiliar with PPC, then I recommend reading two of John Wood’s articles first:

SEO or PPC Marketing- Which Is The Best Fit

Stop Losing Money On PPC Marketing

But if you’re familiar with PPC, then this video should be extremely helpful for you.

Check it out…

Resources Mentioned: Google’s Website Optimizer: Split Testing Made Easy

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Henry Bingaman

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