Do Good and Do Well as a Web Writer


Why Cause Marketing Will Make Your Business Thrive

Date: December 12, 2012
Time: 3pm, Eastern Time
Topic: Cause Marketing
Presenter: Mindy McHorse

Why Cause Marketing Means More Money and Greater Satisfaction for Your Freelancing Business

It’s a tricky mix: “Do something you’re passionate about … but make money at the same time.”

That’s not always easy to find as a freelance web writer … unless you understand the power of Cause Marketing. Join Mindy McHorse as she walks you through the best practices in writing for this untapped industry and explains why cause marketers have such an enormous need for targeted web writing — and why they’re willing to pay for it.

During her fun and informative webinar, you’ll learn …

  • What web writers need to know about Cause Marketing to get started
  • 7 reasons this is the IDEAL specialty for a Web Writer
  • Why companies AND nonprofits are itching to hire writers who understand this field
  • How to land projects that pay massive returns
  • The life-changing power of websites in cause campaigns

Cause Marketing can easily mean more money and greater satisfaction for your freelancing business. So dial in on DATE and join Mindy as she gives you a hands-on introduction to this rewarding industry.

This event is reserved for Wealthy Web Writer platinum members. To join us, please log in or become a member today.

Mindy Tyson McHorse

Mindy Tyson McHorse

Executive Editor for The Barefoot Writer, Mindy McHorse writes for clients in the biz-opp, alternative medicine, and self-help world.


  • Hi Mindy, this was an excellent webinar! I never heard of cause marketing before, but now I’m glad you introduced it to me. I’ve just joined the wealthy web writer site, and I was looking for a particular writing niche to focus on. After looking around the site, I came across your webinar and I watched it. Boy was I blown away. Cause marketing is definitely the niche I want to get into. I already have some ideas on how to get started tomorrow! Thanks for the great webinar!

    • Hi Larry,

      Thanks for making my day with this! I’m delighted you found value in the webinar and that you’ll be exploring Cause Marketing. Best of luck as you push forward — and please keep me updated on your success! It’s a very exciting field right now. 🙂


  • Hi Mindy:
    I missed your webinar on Cause Marketing. I would like to visit with you concerning Cause Marketing. I need to know more about it so I can perhaps use it as a niche. I am interested and intrigued with this miche. I know you are busy but your help would be appreciated.
    e-mail is
    My phone is 309-797-1915
    Roger Chappell
    I am a new Wealthy Web Writer Platinum along with a bunch of other AWAI items.

  • Hi Mindy,

    Earlier this morning, I received an email about your Cause Marketing program.
    I just finished watching the webinar, and you did an excellent job!

    A quick question: when a company hires you to write a landing page or website
    explaining their involvement in a CM opportunity, does the writer’s name appear
    anywhere on those pages – or is this essentially “ghost writing” where the focus
    is purely on the charity and the writer remains behind the scenes?

    My motive for asking has to do with Google+ and Authorship benefits to the
    individual writer. Doing Good is its own reward, but it sure would be nice if
    writers could use such a worthy platform to elevate their online presence
    as well.

    Thanks again for the webinar, Mindy. Enjoy the Labor Day weekend!



    • HI Michael,

      In most cases landing pages and websites are “work-for-hire” situations and there’s rarely any author credited. Google authorship comes more into play in terms of articles and blog posts.


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