Dear Web Writer Partner,
We are partners, right? Well, I need to tell you my pipeline is running near empty right now. Why? Because things have not happened at all like I expected them to over the past month. My projects have dried up.
When unpredictable circumstances combine with my natural tendency to creep into avoidance mode, I’m in trouble. That means I need to own up and make this copywriting business work for me.
I always knew running into embarrassing slack time was a risk when I signed up to be one of the new Reality Bloggers. But I didn’t believe it would really happen. For the past year, I’ve completed many contracts and they just seemed to keep coming. It was as if I was on radar out there. When one job was ending, I’d receive an email or phone call inquiring about a new project.
The start of this year looked promising, too. I got new customers and new projects from existing customers. But today as I write this, I’ve dried up. There isn’t a single project on the horizon, other than this Reality Blog.
That’s the reality of it. Moreover, I don’t like admitting it.
And something else happened in the last few weeks that I also don’t like to admit. I’ll talk more about that later. Right now, I need to confess to why my projects have come to a halt.
Plain and simple … I haven’t been promoting myself. I’ve stopped my social media involvement … not intentionally, but I just let things slide. I’ve been depending upon word-of-mouth and referrals. My projects have kept me busy and I’ve fallen back on the excuse that self-promotion can wait until ‘tomorrow.’
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