I want to talk about LinkedIn again, because it can help contribute to your writing success on multiple fronts. I’ve heard stories from several writers about how much the site has helped them. I know I need to start using it more, and perhaps you do, too. But before I dive in, I want to dispel a myth about the site. Regardless of what you’ve heard…
LinkedIn is not only for B2B businesses.
It’s true that as writers, we are B2B (Business-to-Business) suppliers. We each run a writing business, and our clients are businesses. But our clients may run B2B or B2C (Business-to-Consumer) businesses — and they’re on LinkedIn either way. So don’t make the mistake of thinking that if your clients are B2C companies, LinkedIn isn’t for you. It’s a great tool for all of us. Here are some tips for using it to get noticed and land more clients.
Make the Most of Your Profile
Each LinkedIn user has a profile. Your profile is a resume of sorts which gives viewers information about your work experience, skills, and education. A certain amount of information is required to set up a profile, but you can and should add more than the minimum.
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