I have to admit I was a little paranoid about traveling this last month.
This flu season has been a particularly nasty one. And I did not want to get sick. I’ve traveled during enough Februarys to know that getting sick at that time of year is much more likely than when I travel at other times. (I’ve never been sick after a Bootcamp, knock-on-wood — but I’ve been sick after at least three out of eight Web Intensives I’ve been to.)
This year, I was traveling more, making a second trip to San Diego just days after returning home from Austin. Hopping on a plane four times during the peak of the cold and flu season had me nervous.
One of the things I’ve learned is that I stay healthier when I drink lots of water.
So, I made it a point during Web Intensive to drink three liters a day. And I didn’t get sick during Web Intensive. Or after. (Alas, I did not stick to my three liters a day rule while in San Diego, and I did land a head cold… but it wasn’t the flu, so I’m counting my blessings.)
But I noticed something else.
If you’ve been to an event like Bootcamp or Web Intensive, you know what it’s like. You’re sitting in rooms full of people, listening to a mind-boggling amount of great information. And somewhere between 2 and 4 in the afternoon, your brain starts to quit on you.
The room gets hot. You were up early. It’s after lunch. You’ve learned so much already. And your focus starts to wander. Or worse, you start to get the yawns. You start thinking about how good a nap would feel.
Even though you’re really interested in the current session, it’s just so hard to stay focused.
Maybe I’m alone in this experience. Anyway, at Web Intensive, on my three liters of water a day, I was alert and learning the whole day through. I didn’t find myself glassy-eyed and sleepy. Even at the end of the last session, I felt like I could do one more.
It was a beautiful thing.
Naturally, I’m going to commit to staying fully hydrated. And I invite you to join me. I’d love to hear if it makes the same difference for you as it did for me.
New on the Site
One of the great things about freelancing is that you never have to work with anyone you don’t want to. You can choose your niche and your clients, as well as what products you promote. You don’t have to write for a client you don’t trust. And you don’t have to promote a product that you can’t get behind 100%. In her latest Reality Blog, Tracy Wilson shares what she’s doing to make sure she lands the right kinds of clients.
When it comes to business, many of the decision makers expect phone calls from vendors like you. It isn’t like receiving a call from a telemarketer while sitting down to dinner. It’s just part of the workday. But these folks are busy, so you need to quickly give them a reason to talk to you. John Torre shares an easy strategy for making that happen. Give it a read right here.
You make dozens of decisions every day. More than the average person because you’re running your own business. But all those decisions can lead to “decision fatigue” which can lead to procrastination… or even worse, bad judgement. Here, you’ll find three strategies to help you make fast, confident decisions the whole day through.
Mark Your Calendar
March 16th: This Friday at noon, join me for our next Practice Assignment Review Session. I received a whole bunch of submissions for the landing page assignment, and I’ll be selecting several at random to do a live critique. You’ll see what works well in a landing page, as well as what’s easy to overlook… and you’ll come away with a whole slew of ideas for writing more effective landing pages.
March 23rd: Next week, successful copywriter and internet marketer, Christina Gillick, joins us to show you what’s working in PPC marketing… even if you have a really tight budget. You’ll find all sorts of tricks for helping your clients succeed at paid search marketing… and you can apply these to your own business too. Details will be posted soon.
Around the Web
Looking for the right tool to make your email marketing click? You might find it here.
There are four reasons people aren’t responding to your email marketing messages. Find out what they are, which ones you can do something about, and what you should do to fix things. Just click here.
I’m guilty of at least three of these productivity killers. How about you?
Looking for more ways to get clients? Here, you’ll find 61 strategies you can use.
That’s all for now.
Make it a great week!