5 Secrets to Success Every Professional Copywriter Should Know

Conceptual Image Of Business Partnership And Support

“Eighty to 90 percent of success in a company has nothing to do with business at all — it’s all personal.” Carol Roth

As a copywriter, you are faced with two primary tasks when building your business. One, of course, is mastering the art of writing good, compelling copy. The second task is building your business, which involves knowing and implementing some fundamental work principles that will boost your success and help place you in the top 5% of our industry.

Yes, I understand that attaining a position in the “top 5%” may sound like an unreachable goal. But it really isn’t when you consider all the wannabe copywriters seeking work today who generally have no training at all.

Just by being a member of Wealthy Web Writer and studying all that’s available to you here, taking courses, and reading books on copywriting principles, you are already further ahead than 90% of your peers.

What we’re going to look at today are ways to get you that additional 5% boost — and it has nothing to do with writing copy. Rather, it has to do with integrating common work principles shared by successful business professionals in any industry. And make no mistake about it: a successful copywriting career goes hand-in-hand with being a successful business professional.

Here are five simple principles to adhere to that will help you get there…

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John Torre

I reside in North Brunswick, NJ, with my wife, Lynn, and daughters Kasey, Jaclyn, and Shelly. We also have a 110 pound, lovable Rottie named Leo that keeps us on our toes! When we're not hard at work we enjoy spending weekends at our bungalow down the Jersey shore, or take extended trips to Walt Disney World as members of the Disney Vacation Club. For kicks, I draw on my dominant "right-brain" and play guitar in classic rock and blues bands, act for local plays and independent productions, and enjoy writing creative fiction. I'm a published author in short fiction and stage plays and a graduate of a local community college's Commercial Writer's Certificate Program. After graduating from the program I was selected as an instructor and taught "Science Fiction, Fantasy & Horror" writing for 8 years. I enjoy many fine relationships I made with my students to this day.

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