The demand for freelance content writers is high. And there are plenty of lucrative gigs to go around.
But to land great clients, you first have to get their attention. That’s where things get competitive.
As a writer, how can you break through the competition to grab the attention of your prospects and score bigger clients and better jobs?
There’s one tool that every writer should be using to set themselves apart.
It might seem old-fashioned, but a professional blog, centered on the niche you specialize in, can give you tremendous mid- and long-term advantages in the current web content marketplace.
Let’s look at the top reasons why every web content writer should publish and maintain their own blog.
Growing Your Own Blog Will Make You Look More Legitimate and Professional to Potential New Clients
There’s no better way to show potential clients what you have to offer than to point them to your own blog.
In fact, writers with a professional, well-written, up-to-date blog generate a buzz of their own that is highly attractive to editors and SEO managers… not only because it gives them a chance to review an archive of your writing work, but because it also shows that you’re capable of growing and nurturing an audience.
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