What’s your next level of success?
What’s your next goal?
The next moment where you’ll celebrate what you’ve accomplished?
Maybe you’re working on landing your first client…
Or maybe the next step for you is to launch your Money-Making Website…
Perhaps you’re working on landing a new tier of clients…
Or expanding your services…
Or publishing a book…
Whatever it is that you’re working toward achieving, when you do achieve it, it’s almost guaranteed to give you a confidence boost.
So, my challenge to you this week, is to take some time — it doesn’t have to be a lot, maybe a half hour or so — and really think about what will change when you hit that next milestone.
Start by thinking about the material changes.
Will you have more authority? Bigger paychecks? More traffic?
And then consider the less-tangible changes. How will you think differently about yourself? How will your perception of the value you offer to clients change?
How will you carry yourself differently? What will you sound like when talking to prospects? How will you present yourself?
And then make the decision to adjust your perception of yourself and update how you present yourself now. You don’t have to wait.
I can all but guarantee if you do, you’ll reach that next milestone faster.
New on the Site
Do you optimize your website categories for search? Do you advise your clients to do the same? Don’t feel badly if your answer is no. This is an overlooked opportunity, even by top experts. But it’s something you can do that will attract more traffic to your site, and it isn’t difficult. Andrew Murray walks you through it in his latest Reality Blog.
When you write a sales package, no doubt your headline and lead is important. But there’s another part of the sales copy that deserves just as much attention… the offer. In his newest post, John Torre shares eight things you can do to write a stronger offer and increase response as a result.
Do you struggle with kicking off a conversation with a client? Here’s a super-simple way to open a client conversation without feeling like you’re coming on too strong.
Mark Your Calendar
October 30: Tomorrow, join us for a Facebook Live conversation. Nikole Stanfield (a copywriter and work-life balance coach), joins me to discuss freelancing and how to prevent burnout. If you’ve ever struggled with burnout, you know it can be tough. But you can get through it and come out stronger for the experience. Nikole and I will talk prevention, recovery, and a path to more joyful work. I hope you’ll join us!
Around the Web
Some familiar advice here, but I really like the point about not rushing through tasks. If you’ve chosen to give something your attention, it’s worth doing well.
Knowing your audience is critical to success, but when it comes to blogging, sometimes getting to know your audience as you go is your best bet.
Presenting is an excellent way to build authority and make connections. But you want to be sure you’re giving your audience what they want. Here are three tips to help you succeed.
As a freelance writer, your brand is you. So what’s your story?
That’s all for now. Make it a great week!