Reality Blog: Taking Stock of Our Subscriber List — What Needs to Change

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Last time, I shared how we’re going to use email list building as another means of growing our passive income.

By the way, my goal for the Reality Blog in 2020 will be related to email list building. Maybe a goal around income generated from our email list, number of subscribers, or similar. More on this another time.

We have an email subscriber list already. But it’s not exactly setting the world on fire. And it needs a whole lot of work.

Let’s have a look at the state of our email list as it stands right now. Warning, it’s not too pretty!

Some Work to Do

I set up an email list way back when we first launched Top Wire Traveller. The plan was to get something, anything out there and come back to it “later.”

Well, later is now!

How does our email list stack up, now that I’ve reviewed it with fresh eyes? And what can you apply to your email list?

Let’s have a look at some of the moving parts, the pieces that drive subscribers to our email list.

Email Service Provider

We use MailChimp. There’s plenty of other services you can use… Constant Contact, AWeber, GetResponse, ConvertKit, and so on.

I’ve used MailChimp for a few years now, but still have a lot to learn. It has loads of features I haven’t even looked at yet.

Generally, I pick up new editors quickly and am comfortable with nerding-out on HTML and so forth. However, MailChimp and I have never really connected. It seems overly complicated and confusing.

Maybe it’s just me. Regardless, I need to master MailChimp or maybe even switch to a different email service provider.

Do you find MailChimp easy to use? Or you use something else? Let me know in Comments below.

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Andrew Murray

Andrew Murray

Andrew has traded the daily grind for a life on the road. He loves the lure of Australia’s wide-open spaces, solitude and isolation. Andrew and his wife Peta are experienced remote travelers, living the simple life on the road. They travel, work and live in their 4x4 truck camper. Andrew plans to build his Money-Making Website Top Wire Traveller to the point where it provides a regular income... enough to sustain their lifestyle on the road.

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