Date: February 21, 2020
Time: 3pm, Eastern Time
Topic: Search Engine Optimization
Presenter: Heather Robson
As Google and other search engines put more weight into the freshness of a page, more companies are going to turn to web writers to update their existing pages. If you know how to tackle this project and deliver a good result, you’ll find yourself in high demand.
During this webinar, I’ll go through the process of optimizing an existing web page step-by-step, with “Freshness” in mind.
Then, I’ll talk about how you can present this project to your clients… and how much you can charge for the service.
Join me to discover:
- How to do keyword research for an existing page.
- How to weigh the competition.
- How to talk through goals and expectations with your client.
- And much more.
Enjoy the Playback
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