“Don’t let the fear of the time it will take to accomplish something stand in the way of your doing it. The time will pass anyway; we might just as well put that passing time to the best possible use.” — Earl Nightingale
One of the greatest challenges you’ll face as a freelance writer is managing your time effectively.
When you offer a service like copywriting, even though you charge by the project and based on the value you bring, you’re still selling your time.
You only make money when you work. Which means it’s important to manage your time effectively and make every hour as profitable as possible.
But there are some obstacles to that goal — especially in the current times we live in.
Fortunately, freelance copywriting is tailor-made for working at home. At even during shaky economic times, businesses still need the services that we offer. I know plenty of writers who are as busy as ever right now.
But if your work schedule is not as full as you like, you need to be proactive when it comes to using your downtime effectively — and the answer comes down to time fillers.
Time fillers are activities you don’t do as normal parts of your routine, but you do when you have extra time on your hands. Smart time fillers can earn you extra income or enhance your professional growth in some way.
So let’s look at some possible time fillers you can use to turn your “dead time” into productive and profitable time. Granted, there is somewhat of a learning curve to some of these, but as Aristotle said, “The roots of education are bitter, but the fruit is sweet.”
1) Write magazine articles — Several years ago, I took an article-writing course at a local community college. It was very interesting and once you know the mechanics of how to structure an article and submit it for publication, you’ll find it can be an easy and fun endeavor to pursue.
Writing articles keeps your writing chops in shape, earns you income, gets your name around, and provides you with writing credentials that will impress your clients. Reprints of your articles can even be used in promotional mailings aimed at soliciting new clients.
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