Archives for Susanna Perkins
Do you ever feel like you make your job as a web writer harder than it needs to be? The truth is, often it’s the simple help you give clients that makes the biggest difference.
Using processes in your business will boost your confidence, make you feel prepared, cut down on the time it takes you to do the things, and help you get better and more professional over time.
Stress has a negative impact on your creativity… especially chronic stress. Learn more about stress and creativity, including stress reduction tips.
Marketing, on LinkedIn and elsewhere, is common sense. If you focus on the actions you need to take, and do them regularly, you’ll build a better business.
Writing niches and specialties can make it easier to find clients and also increase your value their eyes. See which will work best for you: a niche, a specialty, or a combination.
Systems take a little time to create, but in the long run, they save you tons of hours, help you stay on track, improve your productivity, and make it easier to succeed in your web writing business.
In March 2021, Google will implement a big change in the way it crawls and ranks websites. If your site is not mobile optimized, you may slip from the search engine rankings almost entirely.
Developing your persuasive writing skills can help set you up for success as a web writer… even if you don’t plan to write sales copy.