Archives for Susanna Perkins
If you want to build a successful freelance business, you need a flourishing email list. There’s a good way to build your list — one that most of us don’t even think of… tap into other people’s audiences.
If you’ve noticed that emails that used to work aren’t working so well anymore, you’re not mistaken. Hear from Jay White on what’s changed and what you can do differently to get messages opened and read and links clicked.
Writing Practice Assignments is a great way to hone your web-writing skills. Landing pages are a fun and lucrative opportunity for web writers, and here you’ll see some insights into how to pull together a landing page that converts.
Discover insights from Ryan Deiss on how to write an effective email campaign, including which types of messages to use when… how to write a strong subject line… and tips to help you increase your clicks.
Video is just one part of social media, but its role is growing, and it is an excellent gateway medium for writers interested in social media. It can also lead to many other types of projects.
You’ll boost your client’s business — and your own — when you can tell stories that reveal their business and their personality in a way that’s memorable, and fun, and engaging. See six web-writing opportunities where storytelling is a perfect fit.
You have many options you can turn to, to begin improving your web copywriting skills — many of them, surprisingly, have nothing to do with writing. See 12 ways you can start becoming a better web writer immediately.
Even the best, most experienced writers benefit from feedback. And in this review of homepage copy, you can benefit from feedback received by others. See how to write stronger homepages.