Archives for Susanna Perkins

Susanna was dragged back, kicking and screaming, into freelancing after losing her job in the banking meltdown in March, '09. One 3-month stint in an appalling temp job persuaded her to get serious about establishing herself as web writer. In March, 2012, she moved to a small town in Panama with her husband and three small dogs. After enjoying the writer's life in the culture of "buenas" and "mañana" for 2-1/2 years, she's returned to the US. At least for now.

Roving Report: B2B Emails — A Huge Opportunity for Writers

By Susanna Perkins | June 7, 2019

Writing b2b emails is a huge opportunity for writers. Businesses that market to other businesses rely on email to nurture relationships and to move the buyer’s journey forward. See how you can help them succeed…

Roving Report: LinkedIn Profiles – Live Review

By Susanna Perkins | May 21, 2019

LinkedIn is an excellent tool for finding and communicating with new clients. Before they can find you there, though, you need a professional profile. Get tips for creating your own strong profile right here…

Roving Report: How to Carve Out Time for Your Writing Business

By Susanna Perkins | May 13, 2019

Writers struggle with time management when they are just getting started and when they have a full calendar of work. Use these tips to make time for business.

Roving Report: Sponsored Content Practice Assignment Live Review

By Susanna Perkins | May 8, 2019

If you’re unfamiliar with Sponsored Content, that’s because it’s a fairly new type of writing. It’s becoming more popular, so this Sponsored Content Assignment for practice is a chance to learn this project type.

Roving Report: Welcome Email Message Practice Assignment Review

By Susanna Perkins | April 12, 2019

Welcome emails make a great and lucrative break-in project for writers. If you’ve never written one before, give this a read, and then try your hand at it.

Roving Report: Writing Success Story — Steve Maurer

By Susanna Perkins | April 5, 2019

Steve Maurer has an amazing and inspiring story to tell… one that is packed with good advice for any writer looking to launch or grow their web-writing business.

Roving Report: Email Lift Note Practice Assignment Review

By Susanna Perkins | April 2, 2019

Writing email lift notes is a good way to get started with new clients because it’s low risk and high value. They’re not sales letters, making it an easy yes for your client, but they do impact sales, which means they can pay better than other email projects.

Do You Really Need to Encrypt Your Freelance Website?

By Susanna Perkins | February 28, 2019

If you think only e-commerce sites or sites that collect super-sensitive data need to be encrypted, it might be time to rethink that position. Find out more in this edition of Tech Corner.

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