Archives for Susanna Perkins

Susanna was dragged back, kicking and screaming, into freelancing after losing her job in the banking meltdown in March, '09. One 3-month stint in an appalling temp job persuaded her to get serious about establishing herself as web writer. In March, 2012, she moved to a small town in Panama with her husband and three small dogs. After enjoying the writer's life in the culture of "buenas" and "mañana" for 2-1/2 years, she's returned to the US. At least for now.

Roving Report: How I Landed 7 Ideal Clients in 7 Weeks

By Susanna Perkins | December 2, 2010

Since April, Pam Foster’s already successful copywriting business has taken off like a rocket. In fact, she’s had so much work, she hasn’t even had time to follow-up on some prospect mailings! How did Pam suddenly get so busy? She did something scary. She followed some advice we’ve all heard over and over again. She picked a niche and committed to it 100%.

Roving Report: Write Web Copy for Business-to-Business Companies

By Susanna Perkins | November 18, 2010

“Business-to-Business” simply refers to businesses that sell products or services to other businesses, rather than to consumers. B2B companies use the Web extensively to sell their products and services. Their websites generally include separate sections for each product, and there are lots of pages to be written, which is good news for web copywriters.

Roving Report: Secrets for Freelance Copywriting Success in the 21st Century

By Susanna Perkins | November 10, 2010

Business in general has changed radically in the past few years. This affects all sorts of individual businesses, including copywriting. Bob Bly has identified 10 unstoppable trends. Some are good for copywriters, some not so much. If you’re prepared for these changes, then you won’t miss a beat on your path to success.

Twelve Tips for Getting New Clients for your Freelance Writing Business

By Susanna Perkins | October 28, 2010

Whether you’re starting your business or restarting it in a new direction, Nick Usborne shares some marketing tips that can help you get it off to the best start possible. Review these twelve tips in this Roving Report and discover how you can make the process of landing clients easier instead or harder than it needs to be.

Roving Report: Closely-Held Secrets to Promoting Your Business and Your Website Online

By Susanna Perkins | October 21, 2010

Generating free website traffic and attracting more business leads go hand-in-hand. As you do more to attract free traffic, you’ll attract more leads — and vice versa. Find out how you can turn your website into a hub of online activity, drawing the attention of search engines, social networks, other site, and more.

Roving Report: SEO Keyword Analysis & Optimization

By Susanna Perkins | October 14, 2010

Did you know that search is the second most popular online activity? Social media has overtaken it, but search still drives a huge amount of traffic to websites. In fact, search engines are indexing more than two million new websites each month, so it’s important to that you do SEO and SEM right.

Roving Report: Getting the Most Out of Your Wealthy Web Writer Membership

By Susanna Perkins | October 13, 2010

Team Wealthy Web Writer weighs in on how you can get the most out of your membership. Hear from Rebecca, Jackie, and Heather on topics like how to navigate the site, how to build connections and how to contribute your own content.

Best Practices in Social Media: How to Quickly Grow Your Profit Potential and Improve your Reputation

By Susanna Perkins | September 27, 2010

Everyone’s buzzing about social media, but does it really have the potential to increase your profits as a freelancer? According to Mindy Tyson McHorse, it certainly does! Mindy, a professional copywriter, is the author of Wealthy Web Writer’s Reality Blog and knows how to use social media to her advantage.

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