Archives for Hayley Michaels


Hayley is a freelance web writer who specializes in health, beauty and psychology. She is living and working in South Africa.

Use the Magic of Fairy Tales to Create Powerful Online Copy

By Hayley Michaels | May 31, 2017

The fairy tales you read when growing up had more to teach than lessons about courage or friendship. They held hidden lessons about online copywriting, too.

Simple Steps to Boost Your Marketing Confidence

By Hayley Michaels | February 15, 2017

If you want to land more clients, but feel shy about doing it, the first step is boost your marketing confidence. Follow this simple plan to get started.

Reality Blog: What Really Matters When You’re Taking Stock of Your Goals?

By Hayley Michaels | December 23, 2016

Taking stock of your goals is an important step in furthering your success in the weeks and months to come. Use these questions as a guide and get an honest assessment of your success during the previous year.

Reality Blog: Irresistible Incentives to Help You Achieve Your Goals in 2017

By Hayley Michaels | December 9, 2016

Incentives help achieve goals. Do you use a system of rewards to help you stay on task and to keep you motivated? Find out how it works, including how to scale your rewards to match your accomplishments.

Reality Blog: Feeling Stuck? How You Can Grow Your Creativity

By Hayley Michaels | November 25, 2016

As a writer, you depend on creativity for your projects to flow and your work to be successful. But what about when your creative juices just aren’t cooperating? Use these 9 methods to grow your creativity.

Reality Blog: You Can Win the Mental Game of Writing at Any Stage

By Hayley Michaels | November 11, 2016

When you undertake the challenge of being a web writer, you can expect to go through four predictable stages. Find out what they are and how to work with them.

Reality Blog: The Rule of Seven

By Hayley Michaels | October 28, 2016

If you want to stand out, you need persistence and consistency in all areas of your web-writing business. Learn how the rule of seven can help you land clients.

Reality Blog: Seven Ways to Survive — and Thrive — as Web Writer

By Hayley Michaels | October 14, 2016

Succeeding as a web writer means standing out, offering value, and delivering on your promises. Use this roadmap to survive and thrive as a web writer.

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