Archives for Heather Robson

Managing editor of Wealthy Web Writer, Heather has over ten years of content marketing and development experience.

Set Up a Marketing Plan that Works for You

By Heather Robson | June 22, 2011

Many freelance web writers market their services haphazardly … or even worse, they don’t market their services at all. If this describes you, you probably feel a little frustrated with your progress, and you’re not building the kind of financial security you deserve. A systematic marketing plan that suits your own personal style can go a long way to solving these problems.

15 Minutes to Fame: Who’s Got Your Back

By Heather Robson | June 20, 2011

Check out highlights from the site, along with upcoming events. And, ask yourself the question, “Does someone have your back?” Having someone you trust to hold you accountable in your web-writing career can give you a number of benefits and save you from a number of headaches. Also, check out five ways you can draw traffic to your lead generation bait piece.

15 Minutes to Fame: Patience Pays Off

By Heather Robson | June 13, 2011

Does living in the Internet age ever throw off your perspective about how fast things should happen? Check out why a little patience can pay off in your web writing career, and also find the last week’s top articles, links to upcoming events and a strategy for marketing your lead generation incentive piece.

15 Minutes to Fame: The Big Takeaway

By Heather Robson | June 6, 2011

As web writers, we’re information hoarders. Maybe not all of us … but I certainly am, and so are most web writers I talk to. There’s a reason for this that goes beyond the desire to always know more, to always be on top of the trends, to always be ready to take anything on. Find out what it is and if it’s helping you or hurting you … plus check out Wealthy Web Writer highlights.

15 Minutes to Fame: My Top Three Stress Busters

By Heather Robson | May 31, 2011

After a long weekend, there’s always the potential for a little extra stress. Discover some easy stress busters, and share your own favorites. Plus, catch highlights from the site, find out about upcoming events, and learn five things you can do that will get more people to sign up for your lead generation incentive.

Yay! I Get to Write My Business Plan!

By Heather Robson | May 25, 2011

Not many web writers wake up and think “Yay! I get to write my business plan today!” But, taking a day or two to write out your plan can provide you with a great deal of clarity about your web-writing business, and that translates into confidence. When you’re confident, you’re just easier to hire. So, get to work on your plan!

15 Minutes of Fame: Learning to Ask for Help

By Heather Robson | May 23, 2011

Sometimes it’s hard to ask for help, but really good things can happen when you reach out for a helping hand. Plus, check out the must-see articles from this last week and upcoming events that you don’t want to miss. And, learn a fast way to put together an incentive for your email list. These tips will help you hit the ground running.

More Sales, More Often

By Heather Robson | May 19, 2011

Recorded: May 19th, 2011
If you spend the majority of your time chasing after new clients instead of cultivating your existing relationships, then chances are you’re leaving money on the table. In fact, market research shows that is costs about six times as much to land a new client as it does to land work with a previous or existing client.

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