Archives for Michele Peterson
It’s much better — and more profitable — to be a consultant rather than a commodity. The good news is that you have what it takes right now to make the shift to the role of expert consultant.
Would you rather grow your copywriting business by cold calling strangers or by having conversations with warm prospects who have been referred to you? The latter will shorten your sales cycle and bring in higher quality clients.
Do you have good clients? Or great clients? If you have a roster of clients that you enjoy working with, but you find yourself frustrated with the growth of your business, it may be time to search for higher-tier clients.
You are unique… shouldn’t you land clients as unique as you are. See how you can start attracting clients who are the perfect fit, by fully embracing your own unique selling proposition.
These four strategies to beat writer’s block have proven effective for other writers. Give them a try and learn to write even when you don’t feel motivated
You work hard to land a project. And when you finally do, that’s when the real work begins. Use these seven steps for turning in work your clients will love
Do you use to-do lists? Do they ever leave you feeling overwhelmed… like you have more to do than you’ll ever be able to get to? For a more productive day, try this morning and night approach using Top 3 lists.
Stuck on what to write? Every writer experiences that sometimes. These 52 writing prompts for web writers can help you get some forward momentum… whether you need ideas for a client project or for your own website.
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