Sid Smith puts together a quick how-to article to get you through the basics of starting your own website for your freelance business. He gives you tips for building your site quickly by hiring out the work or for building it cheaply using your own labor, Wordpress, and a customizable theme.
Recorded: May 12th, 2010
If you’re new to blogging, don’t yet have your website up and running, or you’re stuck on an old blogging platform like Blogger, then this will be your perfect opportunity to get a live demonstration of the Wordpress blogging platform during a webinar with Sid Smith.
Learn the ins and outs of setting up pay-per-click advertising campaigns with Google AdWords and on Facebook. Discover the basic knowledge the relative advantages and disadvantages of those each option and how you can use PPC ads to bring more traffic to your blog.
Find out how you can increase your income by putting yourself in a more valuable position with your clients by managing their entire web project. Sid Smith employs this approach and often adds 30 percent to his project fees.
As a web copywriter, one of the biggest challenges you’ll face is when a client’s website design isn’t conducive to selling products or services. Learn how to address the most common design issues and you’ll add value to your services and land more contracts.
Driving traffic to your blog involves both on-site and off-site search engine optimization. It also involves promoting your website, building an audience, and letting the world know you have something great to offer. Find out how you can promote your blog effectively.
SEO Copywriting is an important and lucrative niche. Sid Smith shows you the basic ropes of writing good SEO copy and on-site and off-site optimization techniques, and how to communicate the importance of what you do to your clients.