Archives for John Torre


I reside in North Brunswick, NJ, with my wife, Lynn, and daughters Kasey, Jaclyn, and Shelly. We also have a 110 pound, lovable Rottie named Leo that keeps us on our toes! When we're not hard at work we enjoy spending weekends at our bungalow down the Jersey shore, or take extended trips to Walt Disney World as members of the Disney Vacation Club. For kicks, I draw on my dominant "right-brain" and play guitar in classic rock and blues bands, act for local plays and independent productions, and enjoy writing creative fiction. I'm a published author in short fiction and stage plays and a graduate of a local community college's Commercial Writer's Certificate Program. After graduating from the program I was selected as an instructor and taught "Science Fiction, Fantasy & Horror" writing for 8 years. I enjoy many fine relationships I made with my students to this day.

7 Steps to Delivering What Your Clients Expect From You

By John Torre | August 15, 2019

Any client that hires you is looking for one thing and one thing only — a specific desired result. Follow the steps you find here and start delivering what your clients expect.

Five Tips to Help You Achieve Web-Copy Success

By John Torre | August 8, 2019

Change is good and when you keep up with industry changes, it brings an unlimited source of copywriting opportunities and a chance to offer valued, knowledgeable services to your clients.

Getting Hired: 8 Ways to Increase Your Chances

By John Torre | August 1, 2019

Getting hired for projects is something that you need to know how to do if you want to succeed as a freelancer. Learning to communicate your value and credibility is essential. Here are eight tips to help you do that…

7 Tips to Being a Successful Fundraising Copywriter

By John Torre | July 25, 2019

Although there are volumes of books written on the art of effective fundraising, here are some major points to keep in mind as you hone your skills in this lucrative niche…

Tips for Being a Good Listener in a Client Interview

By John Torre | July 18, 2019

The success of many of our business activities comes down to how well we listen. And that is especially true for a copywriter conducting an interview…

10 Ways to Collect Site Visitor Contact Information

By John Torre | July 11, 2019

Remember, the most important thing about any email list is quality. Here are 10 ways to quickly build up a quality email list to provide repeat sales…

4 Tips for Writing a Powerful and Engaging Headline

By John Torre | June 27, 2019

Most copywriters assume the purpose of a headline is to grab the reader’s attention. And that is certainly a large part of it. But there’s more to it than that. See the deeper roles a good headline can play.

Tips for Making Your Copy Credible and Persuasive

By John Torre | June 20, 2019

In today’s market, readers are skeptical. How do break through the walls of a reader’s disbelief and write credible copy that is persuasive? John Torre shares credibility-building elements to include in your persuasive copy.

Scroll to Top