Archives for John Torre


I reside in North Brunswick, NJ, with my wife, Lynn, and daughters Kasey, Jaclyn, and Shelly. We also have a 110 pound, lovable Rottie named Leo that keeps us on our toes! When we're not hard at work we enjoy spending weekends at our bungalow down the Jersey shore, or take extended trips to Walt Disney World as members of the Disney Vacation Club. For kicks, I draw on my dominant "right-brain" and play guitar in classic rock and blues bands, act for local plays and independent productions, and enjoy writing creative fiction. I'm a published author in short fiction and stage plays and a graduate of a local community college's Commercial Writer's Certificate Program. After graduating from the program I was selected as an instructor and taught "Science Fiction, Fantasy & Horror" writing for 8 years. I enjoy many fine relationships I made with my students to this day.
Business Improvement Concept

7 Key Differences Between Business and Consumer Sales

By John Torre | October 18, 2019

The business-to-business sector is starved for good copywriters who understand the differences between B2B and B2C. Learn the key differences and start landing B2B clients.

5 Strategies to Ensure Your Clients Keep Calling You with More Work

By John Torre | October 10, 2019

It’s true that your clients are looking for results when they hire you. But they are also looking for a writer who is easy to work with and who communicates well.

Four Keys to Writing Effective Copy for Your Client’s Website

By John Torre | October 3, 2019

Generating good website content isn’t rocket science. And it doesn’t take a genius to produce it. All it takes is practice and adhering to a few simple rules.

Long-Term Goals - Ready to Make a List

Analyzing the Key to Long-Term Success

By John Torre | September 26, 2019

We are all looking for long-term success in life — professionally and personally, physically and spiritually. See what attitude you need to adopt to help you achieve your biggest dreams.

Key Questions to Ask Before Beginning a Copywriting Assignment

By John Torre | September 19, 2019

The more questions you ask at the onset of a project, the better idea you’ll have of what direction you need to take the project, and the less you’ll have to do in the way of revisions.

Tips for Building a Story Lead in a Sales Promotion

By John Torre | September 12, 2019

Many of the most successful marketing promotions, both traditional and online, have something in common: Their lead is a real story about a real person…

Time Management Tips for Achieving More Productivity

By John Torre | September 5, 2019

Time management is challenging for everyone. But by applying a few key strategies, you can quickly build effective work habits that will reduce wasted time and improve efficiency.

7 Tips for Retaining Clients and Solidifying Relationships

By John Torre | August 29, 2019

Your most powerful form of advertising is word-of-mouth, but you can only get that advertising if your clients trust you. Use these tips to deepen trust and build relationships with your existing clients.

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