Archives for Jen Phillips April

What Google’s Latest Algorithm Change Means for You As a Web Writer

By Jen Phillips April | March 25, 2020

The Google BERT update is a great thing for web writers because it’s more focused on the reader than ever before and allows you to be more natural.

Cultivating a CEO Mindset for Steady Growth in Your Writing Business

By Jen Phillips April | February 12, 2020

When you’re running your own writing business, it pays to have a CEO Mindset. With this mindset, you understand the importance of regular self-assessment… see how to become your own CEO.

Client brainstorming session

How Having a Process Boosts Your Confidence… and Your Client’s, Too!

By Jen Phillips April | January 1, 2020

That first conversation with a prospect can be nerve-wracking… but it doesn’t have to be. Use a client intake process, and land clients with confidence.

Woman standing with notebook

A Simple Action to Land Clients

By Jen Phillips April | December 11, 2019

When it comes to landing clients, simpler actions are better. They’re easier to stick with and follow through on. Discover a simple plan any writer can use…

How to Combat Scope Creep So it Doesn’t Eat Up Your Profitability

By Jen Phillips April | December 19, 2014

Scope creep is something that every web writer must be aware of and ready to deal with. In this article find strategies for avoiding scope creep altogether.

How to Find Clients Who Will Pay You What You’re Worth

By Jen Phillips April | September 17, 2014

Find out how qualifying your prospects will help you succeed and six questions you can ask to make sure a client is a good fit.

Start-Up Lessons About Running a Copywriting Business

By Jen Phillips April | July 3, 2014

Learning from start-ups can give you some insights into building your copywriting business, especially when it comes to agility in development and marketing.

How Successful Copywriters Use Virtual Assistants

By Jen Phillips April | June 24, 2014

Successful copywriters often use virtual assistants to help them leverage their time. Find out what you need to know to hire your own virtual assistant.

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