Archives for Build Your Business


Build Your Business… Grow Your Income

We’ve divided this general category into several subcategories to make your “Business life” a bit easier:

Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.

Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.

Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.

Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!

Have You Considered Pursuing Local Clients? Maybe You Should…

By Heather Robson | November 24, 2021

Pursuing local clients comes with a lot of advantages… you can meet face to face… you see your work doing good in the community… and you’re neighbors.

Reality Blog: 7 Writing Lessons from a Bad Fall

By Suzanna Fitzgerald | November 19, 2021

We choose the freelance life for the hope of the good days, but we stay because of the bad days… because of the freedom this lifestyle gives us to cope with and overcome life’s emergencies, big and small.

7 Ways to Get Your Social Media Connections and Content Readers onto Your Email List

By Michele Peterson | November 17, 2021

Social media, content, and email can all work together to deepen your connections with followers and to give you more opportunities to sell your services.

Overjoyed woman against a pink background

Member Update – Surprise Your Connections

By Heather Robson | November 15, 2021

When you take a little extra time to surprise and delight your connections, you make yourself likable and memorable. And those two things can lead to more good things.

Reality Blog: Don’t Aim for the Hole in the Middle of the Net

By Suzanna Fitzgerald | November 12, 2021

Aiming high takes courage and practice. When you’re faced with a challenge, push yourself to do your very best to meet it rather than settling for “good enough.”

Tales Out of Bootcamp #3 – The Bootcamp Connection

By Holly Rhoton | November 11, 2021

Connection is the doorway to a rich life. It’s the doorway to success. Don’t be afraid to connect with other writers, with industry influencers, and with potential clients.

Reality Blog: 4 Fears Haunt All Copywriters… Unmask and Defeat Them!

By Suzanna Fitzgerald | November 5, 2021

People are afraid of many different things for many different reasons. For copywriters, the same four fears seem to come up again and again…

Tales from a Bootcamp Attendee: Become a Dr. Marketer

By Holly Rhoton | November 4, 2021

It all started when Russ Henneberry said you should imagine you’re the doctor of marketing… find out what he means by that, and what an impact it can have on your business.

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