Archives for Build Your Business
Build Your Business… Grow Your Income
We’ve divided this general category into several subcategories to make your “Business life” a bit easier:
Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.
Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.
Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.
Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!
Zero in on your market message and you’ll have a much clearer vision on who you serve and how you serve them. This can make your marketing feel effortless and natural.
Making sales through the written word can be very challenging, but making sales really comes down to just a few guiding principles. See how to apply these in your writing…
Practicing your skill means possibly making mistakes. Accept those mistakes as part of the process and aim to make smarter mistakes the next time around. That’s the path to improving your skills.
Looking for creative ways to market your web-writing services? Case studies build your credibility and demonstrate your expertise. Get creative with them.
Live: February 25, 2021 The need for skills writers who understand persuasion and marketing is growing and growing fast. Discover where some of biggest opportunities lies and some of the best strategies for landing high-value clients.
Having a subscription newsletter is a great way to diversify your income, expand your reach, and hone your writing skills. Here are things to keep in mind for your own newsletter or for helping your clients with theirs.
Are you stuck in a rut with your writing? It’s not writer’s block. You’re just not enjoying it. Try these five ways to renew your enthusiasm for writing.
If you love copywriting, or the life that copywriting gives you, enough to try, and fail, learn from that failure, and try again — then you’re already embracing the key components of success.