Archives for Marketing


Looking for new clients? Want to help your existing clients with their online marketing?

In this section, we’ll provide you with useful tips on both how to market your own business and how you can provide added value to your clients … And, of course you know that added value means increased income!

Smartphone open to email app

Why You Need an Email List — Even If It’s Just One Person

By Kimberly Weitkamp | April 1, 2020

There are four reasons why you need an email list… and that doesn’t even count making more money. Discover the arguments for building your list.

Member Update: Prospecting During Strange Times

By Heather Robson | March 30, 2020

We are definitely living in strange times, and you might be wondering, if reaching out to potential clients is even a good idea right now? The answer is yes… with a few special considerations.

How to Talk to Your Niche

By Heather Robson | February 5, 2020

Choosing a niche will narrow your focus and make marketing easier. But it’s only the first. Once you choose your niche the next step is to figure out how to talk to your niche…

How to Stockpile Content for a Rainy Day

By Michele Peterson | December 18, 2019

Create future content when you have the time to spare and you’ll set yourself up for consistent marketing and steady income. Here’s how it works…

Networking at a small group event

How Web Writers Can Make Bank Partying

By Susanna Perkins | December 3, 2019

How often do you meet your clients in person before you land them as clients? An in-person meeting can shorten the time it takes for them to go from prospect to client. Here’s a great way to make those in-person meetings happen…

Reality Blog: You’re a Web Writer, Right? Well, You Need to Meet BERT… Right Now!

By Andrew Murray | November 22, 2019

The recent Google BERT update is a fantastic opportunity for web writers to discover exactly what questions their audience members are asking. See how it’s done…

Goals spelled out in Scrabble tiles

Roving Report: Leaps and Bounds

By Susanna Perkins | November 21, 2019

Brainstorming business ideas is fun. Brainstorming business ideas with experts in your industry is even more fun. It’s inspiring too… check out this brainstorming session with Nick, Heather, and Andrew and get ideas for your own business.

pulling back a curtain to reveal a road

Reality Blog: Prepping, Sustaining, and Re-Balancing… A Lively Conversation!

By Andrew Murray | November 15, 2019

Have you ever thought about targeting a new market? It requires research, a lot of thought, and more than a little creativity. But it can be well worth it…

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