Archives for Marketing


Looking for new clients? Want to help your existing clients with their online marketing?

In this section, we’ll provide you with useful tips on both how to market your own business and how you can provide added value to your clients … And, of course you know that added value means increased income!

Social Media Marketing for Web Copywriters: Are You Posting Too Much or Too Little?

By Michele Peterson | September 19, 2018

Social media marketing is a smart strategy for web copywriters, but to be successful, there are some nuances it is important to understand… like how often you should post on which networks and what kinds of posts work best for different marketing goals.

Hosting a Local Live Event for Leads

By Michele Peterson | July 18, 2018

Host your own local live event to deliver high value to hot prospects. See how this marketing strategy works in a first hand account… from organizing the event to following up to converting prospects into clients.

Reality Blog: 6 Steps to Create a Marketing Habit (Hint: Shrink It First)

By Tracy Clement Wilson | July 6, 2018

If the marketing habit you’re trying to create is big and daunting, it’s harder to make it stick. It helps if you shrink them down into micro-habits… ridiculously easy steps that you can then build on.

How to Get Paid While Building Your Brand

By Liz Farr | July 4, 2018

Writing for trade publications builds your authority, attracts your target audience to you, leads to additional work, and comes with its own paycheck. Liz Farr has been using trade publications to build her business, and you can too!

Cultivate Swift and Sustainable Business Growth

By Suzanna Fitzgerald | June 28, 2018

When it comes to building your writing business, one of your first challenges is landing clients. And then once you do, delivering for your clients while still finding time to market yourself becomes your next challenge. Follow these steps to stay on track…

Want to Blog, but Can’t Find the Time?

By Heather Robson | June 13, 2018

When it comes to marketing your freelance-writing business, blogging works. But many freelancers struggle to make time for blogging. Follow these steps to keep your blog on track.

Monthly Member Update: The Power of Blogging

By Wealthy Web Writer | June 5, 2018

Recorded: June 5, 2018: If you’ve ever wondered if blogging is worthwhile, even in today’s crowded Internet market, the answer is yes. Join us this live event to see what a difference blogging can make and the keys to doing it right.

Reality Blog: Why You Should Create a Buyer Persona for Your Business

By Tracy Clement Wilson | May 25, 2018

If you want to write a marketing message that really pops, you need to have a very clear idea of who your target audience is. See how Tracy has zeroed in on her own target audience and put together a buyer persona to keep her messages on track.