Archives for Build Your Business


Build Your Business… Grow Your Income

We’ve divided this general category into several subcategories to make your “Business life” a bit easier:

Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.

Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.

Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.

Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!

Using Video to Get Clients and Promote Yourself Online

By Sid Smith | February 12, 2010

Recorded: February 12th, 2010
The New York Times says that “Video marketing is the fastest growing segment of internet advertising.” Want to jump on board this high-speed train before you get left in the dust? Join us for this exclusive three-part series on Using Video to Get Clients and Promote Yourself Online.

How to Get Your Clients to Give You Quality Referrals

By Sid Smith | February 10, 2010

Quick. What’s the easiest way to get a new client? Simple — it’s through a referral from someone you know. Discover … The best time to ask for a referral … How to ask for a referral … What to do once you get the referral.

Four Strategies for Increasing the Money You Make from Every Project You Do

By Wealthy Web Writer | February 4, 2010

Recorded: February 4th, 2010
Securing a new freelance writing project takes time and effort. A lot of un-billable hours go into finding the client and preparing an estimate. So why, after investing so much effort, do so many freelancers then fail to maximize their income from that engagement? In this special teleconference, Nick Usborne will share four separate strategies, each focused on increasing the money you make from every new project you do.

10 Things You Should Never Do with Copywriting Clients…IF You Want to Win Them Over and Have Them Hire You Again and Again

By Pam Foster | January 28, 2010

Professional copywriter and web consultant Pam Foster provides her top 10 things NOT to do with clients if you want to be hired again.

Optimize and Let Potential Clients Find You Online

By Wealthy Web Writer | January 14, 2010

Recorded: January 14th, 2010
Optimizing your own freelance website is just as important as optimizing your client’s! That’s why SEO Copywriting Pioneer Heather
Lloyd-Martin is going to show you how to do it right. Along with teaching you why and how to do it, she’ll also review real examples during the live
event.

How to Handle It When a Client Changes Your Copy

By Heather Lloyd Martin | January 14, 2010

Industry leader in SEO Copywriting, Heather Lloyd-Martin provides six ways to handle a client when they change your copy.

A Career-Building Goal Plan that’s Guaranteed to Help You Reach Success

By Rebecca Matter | January 8, 2010

Instead of making a New Year’s resolution this year, follow a plan that’s designed to guarantee you succeed at achieving your goals.

Plan Your Freelance Website Content In Under an Hour

By Rebecca Matter | January 8, 2010

Find out how to plan out all the content for your new website in under an hour.