Build Your Business… Grow Your Income
We’ve divided this general category into several subcategories to make your “Business life” a bit easier:
Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.
Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.
Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.
Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!
Find out where to get the latest SEO information so you know it’s accurate and you can keep up with trends without wasting unnecessary time. Keeping up-to-date doesn’t have to be challenging if you know where to go and how to do it.
Recorded: February 16th, 2010
Yes, it’s tax time again. In this Webinar, “Entity” specialist Wendy Byford will explain how you can save money on your taxes, and help you understand how/why incorporating your business can make a huge difference.
Recorded: February 16th, 2010
It’s a shame that some web copywriters sabotage their own success by making some simple mistakes that annoy prospective clients. During this call, Pam Foster will describe those mistakes so you can avoid them and keep your clients happy!
Recorded: February 12th, 2010
The New York Times says that “Video marketing is the fastest growing segment of internet advertising.” Want to jump on board this high-speed train before you get left in the dust? Join us for this exclusive three-part series on Using Video to Get Clients and Promote Yourself Online.
Quick. What’s the easiest way to get a new client? Simple — it’s through a referral from someone you know. Discover … The best time to ask for a referral … How to ask for a referral … What to do once you get the referral.
Recorded: February 4th, 2010
Securing a new freelance writing project takes time and effort. A lot of un-billable hours go into finding the client and preparing an estimate. So why, after investing so much effort, do so many freelancers then fail to maximize their income from that engagement? In this special teleconference, Nick Usborne will share four separate strategies, each focused on increasing the money you make from every new project you do.
Professional copywriter and web consultant Pam Foster provides her top 10 things NOT to do with clients if you want to be hired again.