Archives for Build Your Business


Build Your Business… Grow Your Income

We’ve divided this general category into several subcategories to make your “Business life” a bit easier:

Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.

Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.

Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.

Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!

Sharing information over coffee

Developing a Marketing Mindset

By John Torre | June 24, 2021

Developing a marketing mindset means figuring out how to present yourself and the unique skills and abilities you bring to the table. Remember, there’s no one quite like you!

8 Things You Can Do This Month to Give Your Business More Structure

By Heather Robson | June 17, 2021

Recorded: June 17, 2021: If organizing your business has you feeling out of your depth, then this webinar is for you. Join us to discover eight things you can do to get a handle on running your business.

Dog in glasses laying on a notebook

Say Yes, Then Figure It Out

By Michele Peterson | June 16, 2021

If you want to create more opportunity as a writer, you need to start saying yes to opportunity… even if you’re inexperienced. You can figure it out!

Overjoyed woman against a pink background

Member Update: Connecting Gratitude to Your Actions

By Heather Robson | June 15, 2021

When you take time each day to write down or even just dwell on the things you’re grateful for, it yields a lot of benefits. But those aren’t the only way to tap into gratitude…

Working from anywhere, even the floor

Why You Shouldn’t Rush Creating Your Samples — Here’s What to Do Instead

By Abraham Onu | June 15, 2021

Creating really good samples to show your work can be challenging for a number of reasons. But you don’t want to rush through this process. Instead, put your best foot forward… even if you don’t think anyone is watching yet.

LinkedIn on a Corkboard

Roving Report: Common LinkedIn Mistakes

By Susanna Perkins | June 11, 2021

Marketing, on LinkedIn and elsewhere, is common sense. If you focus on the actions you need to take, and do them regularly, you’ll build a better business.

Girl in bookstore, framed by books

Reality Blog: Herding Elk and Hunting Clients

By Suzanna Fitzgerald | June 11, 2021

Do you think it’s possible to actually attract clients without constantly hunting them down? Wouldn’t it be better to have clients come to you and ask you if they can hire you than to always be chasing down the next project?

10 Tips for Selling Yourself and Your Services

By John Torre | June 10, 2021

It takes hard work to be successful. But in addition to that, you can take steps and implement protocols that will give you that competitive edge you’re looking for when selling your writing services.

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