Archives for Build Your Business


Build Your Business… Grow Your Income

We’ve divided this general category into several subcategories to make your “Business life” a bit easier:

Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.

Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.

Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.

Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!

Three business people discussing innovations

Reality Blog: Innovating in Difficult Times — Could This Work for Your Business?

By Andrew Murray | June 5, 2020

Would an interview series work for your business or a client’s business to build reputation, your audience, and your connections? Here’s how it works, and why it’s worth considering.

Goals spelled out in Scrabble tiles

Monthly Member Update – Quarterly Goals

By Wealthy Web Writer | June 4, 2020

Recorded: June 4, 2020: Feeling behind on your goals for the year? Join us for this webinar and discover how using quarterly goals can get you back on track…

7 Affordable Ways to Drive Traffic to Your Website

By John Torre | June 4, 2020

Ask any of your clients what they’d like most in the world, and they’ll probably tell you they want more leads, more sales, more customers. And that starts with more traffic to their website.

A Lime Amidst Oranges - Stand Out in a Crowd

The Anatomy of a Well-Niched Freelance Website

By Rebekah Mays | June 3, 2020

Creating a well-niched freelance website can bring more and better clients your way. Use these three examples of niched websites for inspiration.

Reality Blog: What Price Do We Place on Convenience?

By Andrew Murray | May 29, 2020

There’s a relationship between convenience and value. Even if information is available for free, when you find a better way to present it, you’ll win buyers. Learn how to use this fact to grow your business.

5 Strategies for Serving Your Nonprofit Clients Through Trying Times

By John Torre | May 28, 2020

During times of uncertainty, like we’re facing now, nonprofits need to focus on staying connected with their donors, be up front and honest about future needs, collaborate with worthwhile causes, and spend their marketing dollars wisely.

Email Symbol on an Orange Background

The Secret to Writing Emails People Will Open and Read

By Michele Peterson | May 27, 2020

Overall, the average email open rate across all industries is just 32%. Make sure you fall into the one in three that are getting opened and read.

Roving Report: Ditching the Niche to Get More Clients, Faster

By Susanna Perkins | May 22, 2020

Do you need a different approach to niching yourself? Jay White encourages writers to ditch their niche and try this instead…

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