Archives for Build Your Business


Build Your Business… Grow Your Income

We’ve divided this general category into several subcategories to make your “Business life” a bit easier:

Business Basics: Learn about the things that enable you to effectively grow your business, increase your income, stay organized, and keep more of what you make in your pocket! That’s the basics of running a business, which is what you’ll be doing.

Getting Clients: Unless you’re simply building your own money-making web sites, you’ll probably want some clients to pay your way through your web copywriting life. In this category, we provide you with tips, ideas, and suggestions on how to go out there and get the best, highest paying, and most appreciative clients.

Marketing: Unlike the “Getting Clients” category, this section is more about the art and practice of marketing. We’ll provide you with ideas on how you can promote your own business to a wider audience, and give you ways that you can add value to your clients and earn a higher income by offering more services.

Working With Clients: Once you’ve got some clients to work with, what do you do next? Here, we’ll give you a hand with things like contracts, negotiation, and up-selling your services so that you can easily turn a $2,000 project into a $20,000 project!

Reality Blog: Lead Magnet or Content Upgrade? What’s the Difference?

By Andrew Murray | May 15, 2020

Content upgrade, lead magnet, bonus content, ethical bribe, free report. These terms are all used to describe free offers.
However, they’re not identical. The differences are subtle but important.

Client meeting - Overcoming client difficulties

How a Bird in the Hand Elevates Your Web-Writing Income

By Pam Foster | May 13, 2020

See how, when you expand your services to existing clients, you’ll land more projects with less effort… and enjoy a big boost to your web-writing income.

The New Authority Builder Few Web Writers Use

By Kimberly Weitkamp | May 6, 2020

Podcast marketing is a new authority builder for web writers. And you don’t even need your own podcast to benefit from this new media trend.

Writer on top of schedule, enjoying coffee

Monthly Member Update – Carrying It Forward

By Wealthy Web Writer | May 6, 2020

Recorded: May 6, 2020: Whether you’re just getting started or you’ve been at freelancing for a while, you probably have some questions about how things are going to look going forward. See how to position yourself for success in these changing times.

Marketing During a Crisis… (Does it Even Make Sense?)

By Jen Phillips April | May 1, 2020

Even during a crisis, it’s important to nurture your business. Inside, you’ll find ten marketing ideas you can implement today and adapt for your situation now or anytime.

Writing ideas on post-it notes

Reality Blog: Growing Our Email List… False Starts, Encouraging Signs, and a Plan

By Andrew Murray | May 1, 2020

When it comes to growing your email list, it makes sense to play to your strengths. In this Reality Blog, Andrew Murray shares what that means for him and his Money-Making Website.

Tips for Combining Marketing Messages with a Worthwhile Cause

By John Torre | April 30, 2020

As a copywriter, you can use your expertise to help businesses market their products and services in a way that benefits the business, their patrons, and a designated cause.

Emojis in Lollipop Form

An Easy 3-Part Social Media Marketing Plan for Web Writers

By Michele Peterson | April 29, 2020

Social media marketing for web writers is a fun way to attract new clients… but you have to respect the medium you’re in. Here’s how in 3 easy steps…

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