Archives for Free Content


These resources, covering a wide variety of important topics, are free to access for everyone who is interested in becoming a successful freelance web copywriter.

If You Enjoy Writing for the Web, Then You’ll Love B2B Copywriting!

By Steve Slaunwhite | November 23, 2009

There are immense opportunities for the B2B copywriter to begin writing for the web. Here’s a great introduction to B2B copywriting, and why it can be such a lucrative business!

The Importance of Contracts to Smooth Customer Relations

By Will Newman | November 23, 2009

Deciding whether or not to use a formal freelance contract or work agreement is an important step for a freelance copywriter. Generally freelance contracts can help to keep everyone on a project happy in the event there’s a misunderstanding.

A Foolproof Plan for Finding-and Landing-High Paying Clients Desperately in Need of Someone Who Can Write for the Web

By Rebecca Matter | November 23, 2009

Discover the best way to approach clients who are willing to pay you good money for writing for the web. This is an excellent summary of several key ways you can build a business as a web copywriter…

New to Copywriting? B2B Copywriting is a Great Place to Start

By Steve Slaunwhite | November 10, 2009

Find out why B2B copywriting is a great field for any copywriter—but especially those just getting started. If you’re new to copywriting, then consider writing for the B2B market. Steve Slaunwhite explains why B2B copywriting is such a great field.

Turning Puppies Into Profits and What it Means to Your Next Email Marketing Campaign

By Jay White | November 10, 2009

Learn how to quickly build strong relationships with your prospects through great email marketing. Jay White provides some useful tips on how you can “turn puppies into profits” with your email marketing.

A Three-Step Process to Crafting Effective Email Subject Lines

By Will Newman | November 10, 2009

Find out how you can get past the three layers of scrutiny every email undergoes before getting read. Getting emails opened and read is about 90% of the battle today for online marketers. Will Newman, email pro gives you his three-step process for crafting effective email subject lines.

Secrets of Writing Winning Email Marketing Copy

By Steve Slaunwhite | November 9, 2009

Businesses NEED your expertise in writing great email campaigns. With marketing dollars down and email readership equally down, you need to know how to write a complete email marketing campaign from the subject line to the message itself to the landing page that completes the sale.

Five Secrets to Writing More Effective Email Subject Lines and Better Email Marketing Campaigns

By Heather Robson | November 9, 2009

Did you know that a “good” email campaign plans on only 20-25% of the emails even being opened by the recipients? Here are five key points that will help you write better subject lines for more successful email marketing campaigns.