Archives for Free Content


These resources, covering a wide variety of important topics, are free to access for everyone who is interested in becoming a successful freelance web copywriter.

Write Better Content for All Your Readers

By Heather Robson | November 25, 2020

When you write accessible content, you improve the experience for all your users and you help people with disabilities to engage with your work. Use these five tips to make your content easier for everyone to read.

A woman soaking up the sun

Member Update: Silver Linings and Other Uncomfortable Blessings

By Heather Robson | November 23, 2020

Does counting your blessings ever make you feel uncomfortable? You’re not alone. But here’s why it’s important to pause and feel grateful even when it’s hard…

Reality Blog Challenge: What I Learned About Copywriting from Acting Lessons

By Valeria Collier Vick | November 20, 2020

Nailing your client’s brand voice is a sure way to win your client’s approval. Valeria Collier Vick shares lessons she learned from daughter and acting that have helped her get to know her clients — and their brand voice — better.

Reality Blog Challenge: Push Your Limits — 7 Rules for Success in Writing… and Life!

By Tim Geiger | November 19, 2020

Training to be a successful writing is like training for anything. Tim Geiger shares how training for an Ironman competition has helped him become a better writer…

Reality Blog Challenge: 8 Persuasive Copywriting Masterclasses from Valhalla Cat University

By Suzanna Fitzgerald | November 18, 2020

Sometimes the best writing lessons come from unexpected places. Suzanna Fitzgerald shares some very powerful persuasion lessons that she learned from a four-legged friend…

Client meeting - Overcoming client difficulties

11 Tips for Low-Stress, Effective Meetings That Turn Prospects Into Clients

By Michele Peterson | November 18, 2020

Holding effective meetings with your prospects is key to converting them into clients. It’s also crucial for getting the project off to a strong start.

A cow on the road

Reality Blog: Learning About Writing from Cows

By Holly Rhoton | November 17, 2020

If you look at your life and feel like it’s not where you what it to be, even though someone looking at it from the outside might say it looks just fine… well, you should know, it’s okay to do something else if things aren’t working.

Member Update: Dreaming vs. Doing

By Heather Robson | November 16, 2020

Building a successful writer’s life is very much about doing the work. Dreaming is wonderful and necessary. But in between dreaming, you have to roll up your sleeves and do the work in front of you.

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