Archives for Free Content


These resources, covering a wide variety of important topics, are free to access for everyone who is interested in becoming a successful freelance web copywriter.

Are You Attracting the Wrong Audience With Your Social Media Content?

By Michele Peterson | October 10, 2018

If you’re using social media to market your web-writing business, the social media audience you’re attracting matters. Many writers make a common mistake and miss the mark on their target audience. See what you should be posting to attract clients.

Member Update: Become a Fan of Something

By Heather Robson | October 9, 2018

Think about what it means to be a fan. You’re excited. You’re engaged. You can’t know enough or do enough… because you’re just having so much darn fun. Make you’re web writing business like that.

Four Secrets Profitable Freelance Writers Use to Generate Income

By Joshua Sigafus | October 3, 2018

Profitable freelance writers practice a few commonsense secrets to make sure they get more done, keep projects lined up, and steadily increase their income. See what those secrets are and how you can apply them to your own business.

Member Update: Just Keep Writing

By Heather Robson | October 2, 2018

Writing is something that you get better with through practice. The simple act of writing will make you a better writer… just look back at what you wrote a year ago compared to today.

Why SEO Matters for Images and Video

By Andrew Murray | September 26, 2018

You may be missing an opportunity to bring more organic traffic to your website. Find out how you can optimize your images and your videos to bring more traffic to your web pages… or to generate more traffic for your clients.

Member Update: A Quick Formula for an Effective Email Lift Note

By Heather Robson | September 24, 2018

An email lift note is a short piece of copy crafted with the sole purpose of getting a reader to click through on a link to learn more about a product or service. As a web writer, learning to write a great lift note can open a lot of doors for you.

Social Media Marketing for Web Copywriters: Are You Posting Too Much or Too Little?

By Michele Peterson | September 19, 2018

Social media marketing is a smart strategy for web copywriters, but to be successful, there are some nuances it is important to understand… like how often you should post on which networks and what kinds of posts work best for different marketing goals.

Member Update: Do Your Best with What You Have

By Heather Robson | September 18, 2018

Sometimes, no matter how excited you are about a project, things don’t go as planned and you find yourself feeling frustrated. When that happens, just do the best you can with the circumstances in front of you.