Archives for Software


You’re a web writer. You use software to browse the Internet, to write documents, to share documents, to store notes, to track time. Here you can learn about the best software options to meet your unique web-writing needs.

Understanding the Benefits and Pitfalls of Project Management Software

By Andrew Murray | September 24, 2021

Project Management Software can be a valuable tool. If used properly, it can be a time-saver… especially on complicated projects with a lot of different parts. But it can also be a time waster if you don’t carefully choose your software and implement it thoughtfully.

Attention Content Creators — There’s a Simpler Way to Understand Site Analytics

By Andrew Murray | August 27, 2021

Google’s Search Console Insights (SCI) presents information in a user-friendly way, so you can quickly see how a website is performing.

Using Mailchimp’s Click Map to Track User Behavior

By Andrew Murray | June 25, 2021

If you’re using Mailchimp, you might not be aware of a handy feature called Click Map. Click Map shows which links users clicked on and how many times users clicked each link. It’s like a heat map for links.

Are You Using These Powerful Tracking and Testing Features for Email?

By Lauren Bennight | October 30, 2020

When you have an email list, lots of time and effort goes into understanding what your readers want. Here you’ll find tracking tools you can use and tips for improving things like open rates and clickthroughs based on what those tools reveal.

How Freelance Writers Can Easily Learn to Love the WordPress Block Editor

By Susanna Perkins | June 26, 2020

This step by step guide to using the Gutenberg Block Editor in WordPress will set you are your way to creating beautiful pages and posts without any fuss.

It’s Time to Embrace WordPress’ Gutenberg Block Editor

By Susanna Perkins | May 29, 2020

Get excited to explore the power of the Gutenberg block editor. With Gutenberg, you can do more with fewer plugins, work easily with multimedia layouts, and create something beautiful for your site.

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The Chatbot Revolution and What it Means to You

By Nick Usborne | May 7, 2020

Recorded: May 18, 2020: Wondering what all the fuss is about chatbots? In this live webinar, Nick Usborne explores the potential of chatbots to help you do better, more targeted work.

Reality Blog: Bing Webmaster, a Useful Alternative to Google Search Console

By Andrew Murray | December 13, 2019

Bing Webmaster really is simple to use, way easier than Google’s webmaster tools. Any tool that makes optimizing for SEO easier has to be worth considering. Here’s how Bing Webmaster stacks up…

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