Archives for Web Writing
As a freelance web writer, you’ll encounter many different kinds projects. Discover tips, hints, insights and techniques that will help you write superior copy for the web.
More and more, companies are embracing a user-focused culture. And with that change comes a growing demand for writers who understand User Experience. Discover the fundamentals of UX copywriting in this “special access” presentation.
There are eight elements of persuasive writing that you should work to include in every promotional piece you write. When you do, you’ll see your response rates soar, and you’ll grow a list of happy clients who keep coming back.
What do you need to know when given a technical writing assignment so you can do the best job possible for your client? Here are some simple guidelines to follow…
As a copywriter, you’ve probably heard about Swipe Files, a useful collection of copy that you study for ideas. A Swipe File is that — and so much more!
Choosing the right premium to include with your offer can make a huge difference in your response rate. See why some premiums work and other premiums fall flat…
Since e-commerce companies usually include a product page for every item they sell, these provide a tremendous opportunity for writers. Discover the ins and outs of writing a good product page.
Whether you’re writing copy online or offline, there are five basic questions you need the answers to before you try to make a sale.
Whether you write copy or content, you need a strong call to action if you want to get a desired result. Use these tips to write a better call to action for whatever project you’re working on.