As a freelance web writer, you’ll encounter many different kinds projects. Discover tips, hints, insights and techniques that will help you write superior copy for the web.
What can you do to write engaging content that is also SEO friendly? Lots of things! But it all starts with being focused on writing content that matters to your reader…
Live: January 17, 2020: Building a great Swipe File is a secret weapon in your writing arsenal. A good Swipe File lets you see what’s working and gives you an amazing study tool to improve your skills. See how to build a quality Swipe File for your writing business.
Popups can be incredibly annoying to the user if not properly implemented. Discover the most common mistakes marketers make with popups so you can avoid them.
Writing a strong lift note can prime your reader to be open to your sales message, or can help readers who are on the fence decide to buy. Either way, you deliver a better result to your client when you can write an effective lift note.
Advertising copy traditionally gets better results from focusing on the positives, not the negatives. You’ll get a bigger response when you talk about the benefits, rather than the risks.
Recorded: November 21, 2019: One of the fastest ways to make your writing more effective is to learn everything you can about the person you’re talking to. Discover the best ways to learn what your audience is really thinking…
Brainstorming business ideas is fun. Brainstorming business ideas with experts in your industry is even more fun. It’s inspiring too… check out this brainstorming session with Nick, Heather, and Andrew and get ideas for your own business.