Archives for writing tips
The faster you can write, the higher your hourly rate will be for each project you take on. The trick is to speed up your writing without compromising quality. Here are three steps to do that.
Well-written articles or blogs are a great way to increase traffic to a website, boost SEO, and build authority. They can also be lucrative… as long as you have a streamlined process to produce high-quality work in a reasonable amount of time.
When you write any kind of sales copy, whether it’s an email, a print package, or a landing page, you want to write a strong P.S. at the end. By putting in the time and effort to get your P.S. right, you can increase your package results.
The call-to-action is the foundation of a fundraising offer. Even if the rest of your copy isn’t as strong as it should be, as long as you have a clear call-to-action, there’s a chance you’ll still do okay in fundraising.
As part of your lead generation strategy, you can use the concept of an upgrade to engage your ideal clients…. and boost your results at the same time.
Neurolinguistic programming is used in a variety of contexts, including advertising and marketing. Whether it’s effective is controversial. One thing isn’t controversial. It’s out there, and you should know how to recognize the techniques at work.
Often, your prospect has vague emotions about a product or a problem rather than a concrete and easily expressed desire. You can help them define their desires using these 13 writing and sales techniques.
Last week, John Torre shared five things to keep in mind when writing an online brochure. This week, he follows up with five more tips for making any brochure better.